Transactional Bulk SMS also called as SMS (Short Messaging Service) which has the additional features like Identity on who is Sending (Six Character SENDER ID), 24x7x365 Days of Delivery. Most advantages of Transactional SMS is, it can deliver on DND & Non-DND Numbers both.
There may be the delay or ban on Promotional Bulk SMS but never be delay or ban on Transactional Bulk SMS because it´s playing crucial role on 90% of Indian Business.
Even forget or testing purpose also you can send any promotional sms on Transactional Route it becomes legal complaint as per Govt. Rule (TRAI).
There are certain advantages and unique features on Transactional SMS which is not available on Promotional Bulk SMS.
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